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GRCC Member Blog
These blogs are contributed by our chamber members who want to share news within their industry.MarketSpace provides a way for our members to advertise real estate listings, discounts, deals, or classifieds on our website!
Friday, September 8, 2023The Pros & Cons of Using Referral Programs for B2B Businesses
When it comes to your business, few things are more important than your reputation. A positive reputation boasts a range of benefits but isn’t built overnight. Sometimes, it can take years of consistent work to establish your business as an industry leader among your clients. But, once you’ve established an excellent reputation in the eyes of your clients, referral programs can help you utilize that hard-earned reputation to boost business. While there are many benefits to referral programs, there are some
ANALITK Marketing
Thursday, April 13, 2023Content Marketing: The Proof is in The Pudding
Content marketing is the process of creating and distributing content through a variety of channels and platforms to attract leads and to build trust within your marketplace. Content marketing allows you to create opportunities to nurture and educate your ideal audience over an extended period of time during their unique buying journey. Its primary objective is to increase the number of touchpoints that you have with every customer and prospect, in order to increase leads and revenue.
BVG Marketing
Tuesday, January 31, 2023Marketing During a Recession: Strategically Positioning Your Business for Success
Since the COVID-19 pandemic, the economy has taken hit after hit, which has led most economists, politicians, and financial experts to conclude that the economy is in recession, or at least on the brink of one in 2023. While there are many debates about whether there will be a recession or when it will start, it’s evident that we are in an economic downturn. During a recession, the initial reaction is to dial back on your marketing. However, doing so is short-sighted. Recessions create more competition.
ANA*LITK Marketing
Thursday, January 5, 2023Trends Set to Shape the B2B Marketing Landscape in 2023
The business landscape has changed dramatically over the last three years. While the effects of the pandemic are still evident, things are starting to return to normal. However, the new normal for businesses is vastly different from the normal of 2019. Here’s an overview of six marketing trends B2B businesses should look at in 2023.
ANA*LITK Marketing
Monday, June 14, 2021The Value of Happy Customers
Trends have experts predicting that by 2030, consumers will control the business landscape more than ever before. Shifts toward this phenomenon are already happening. Understanding the new power of a customer can optimize business growth now and in the future. Here’s why you should focus on customers and their happiness.
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